Article published by BCG & Awaris – by Christian Greiser, Jan-Philipp Martini, Liane Stephan, and Chris Tamdjidi
How can a company ensure that its collective intelligence is greater than the sum of its parts? Many companies recognize that collective intelligence – the capability of a group of people to solve complex problems – is an important source of competitive advantage. Collective intelligence depends on integrating team members’ diversity, in terms of cognitive styles and world views. All team members must feel emotionally safe to share opin- ions and ideas and, in turn, be receptive to their colleagues’ viewpoints. But creating a culture of tolerance and acceptance is quite a challenge.
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